Industry · Fintech

The fintech marketing agency for serious B2B operators.

B2B fintech marketing for payments, capital markets, banking software, embedded finance, and infrastructure platforms. Compliance-aware, technical, and built for buyers who research deeply before they ever make contact.

Who we work with

Compliance-heavy B2B fintech.

B2B payments, treasury and capital markets software, banking-as-a-service, embedded finance, and fintech infrastructure platforms. The buyer is a CFO, head of treasury, COO, head of risk, or a senior product leader inside a financial institution.

Fintech case study forthcoming. Adjacent work in B2B SaaS, cybersecurity, and capital markets is documented in our case studies.

What we ship

Citations, content, compliance.

  • Citation strategy. AI citation share of voice across the categories regulated buyers research.
  • Technical content. Compliance-aware long-form content that earns trust with risk and treasury readers.
  • Original research. Surveys and benchmarks with finance teams.
  • Paid media. LinkedIn Ads tuned to senior finance buyer personas.
FAQ

Common questions.

Do you understand financial services compliance?

Yes. Our editorial and content team has experience with the regulatory and compliance constraints around B2B fintech marketing, including FINRA, FFIEC, and state-level requirements where applicable.

Can you work with embedded finance and BaaS?

Yes. Embedded finance and banking-as-a-service brands have a particularly hard time getting their differentiation into AI answers, because the categories are still being defined. That is exactly the kind of work the GEO Engine is built for.

Get cited.
Not just ranked.

A 30-minute call with a Houston-based GEO strategist. We will run a live AI citation audit on your brand and walk you through what ChatGPT, Perplexity, Gemini, and Claude are saying about you today. No pressure, no pitch deck.